Everyone has problems. Here are some of mine.

November 17, 2015 •
Copywriter problems feature image

I’ve never really talked about my personal problems here

Sure, I’ve blogged about the challenges of working from home, and I’ve laughed at my obsessiveness and my social awkwardness. But it’s all been pretty light-hearted.

That’s because I’ve always wanted prospective clients and other copywriters to assume I enjoy a comfortable, happy lifestyle as a result of my copywriting success. It’s marketing 101:

“Convey success. If you look successful – in business and in life – clients will assume you’re good at what you do.”

But while I do enjoy a pretty good lifestyle, it’s not all shits and giggles in my world; I have plenty of personal problems.

And I’ve decided it’s harmful to avoid talking about them.

Conveying only success is harmful to others

All we see of most ‘successful’ people is their success, and the materialistic results of that success. Outside of a few high profile celebs, we don’t hear about their personal insecurities, their relationship woes, their emotional disorders, their mental illnesses and all their other personal problems.

Until they fail, of course. Then personal problems are all we hear about.

They’re all we hear about ‘unsuccessful’ people too. Our society views drug addicts, criminals, the sick, the poor and the unemployed as if they don’t just have personal problems, but they’re defined by them.

So it’s tempting to think personal problems are fundamentally incompatible with ‘success’. That if you have personal problems, you’re doomed to failure or you’ve already failed.

Of course, we all know – intellectually – that this isn’t true. But we also ‘know’ we can’t all look like Brad and Angelina, and that doesn’t stop us from feeling bad about ourselves every time we look in the mirror.

It may be bad for my copywriting business too

People connect with people. Obviously no-one wants to work with a psychopath copywriter, but no-one wants to work with a cardboard cut-out either. They want someone real. Someone with life experience, empathy and emotional sensitivity. Someone mature, honest and self-aware.

If you occasionally talk about your problems, and you do it with balance, humility and a touch of humour, you’re showing prospective clients that you possess the qualities they’re after. That you’re more than just words on a page and different from the hundreds of other copywriters out there.

What’s more, by sharing your vulnerabilities, you’re inviting them to become closer to you (humans are wired to become closer to people who share with them).

You may even make them feel a bit better about their problems.

So now I’m going to share a few of my problems

For starters, I suffer from anxiety.

It’s by no means debilitating; far from it. In fact, it doesn’t stop me doing anything (except relaxing while it has me in its grasp). But it’s really unpleasant and something I’ve battled with for nearly 20 years.

When I get anxious, I hyperventilate. You wouldn’t be able to tell – my breathing doesn’t look or sound any different. (Indeed, I didn’t know it was happening for many years.) I just over-breathe, which causes a drop in the carbon dioxide in my blood stream, and makes my fingertips and lips tingle. And if I’m really anxious, I find it near impossible to take a deep breath – to really fill my lungs to capacity. Which in turn increases my anxiety levels and makes me hyperventilate even more.

Breathing into a paper bag does nothing. The only way I can find relief is to do a solid stretching session or massage my wife. (I’m yet to be convinced she doesn’t deliberately wind me up during the day so she gets a massage every night! 😉

I also get unpleasant heart palpitations and every now and then, I’m hit with sudden, violent and unstoppable diarrhoea. I don’t know if they’re related to each other, if they’re a form of panic attack or if they’re just part of my general anxiety. Indeed, I think there’s a dietary overlap with the diarrhoea; I think I have an intolerance of canola oil, but it only ever punishes me when I’m feeling anxious. (Like when I’m driving, I’ve eaten something cooked in canola oil and there are no nearby toilets… Jeesh! You should see me sweat then!)

I’m also obsessive. Usually it’s pretty trivial stuff, like spending hours getting the home page on my mobile phone just right. It usually has good outcomes too: our music and photos are very well organised and easily accessible, we have good TV/movie streaming systems at home, all our data is backed up and secure, and my copywriting clients appreciate my perfectionism. But my family suffers a bit from it. As does my happiness. When I get it into my head that something has to be done, and done right, I neglect everything else and I resent all interruptions. I can’t relax until it’s done, and I feel miserable if I have to take a break before it is. This means I often end up obsessing about things when I should be working (which makes me feel guilty and anxious) or when I should be sleeping (which makes me tired and grumpy). You can imagine how all of this goes down in a house with 3 young kids, a wife and a dog!

Perhaps not surprisingly, given the above, I also have a pretty short temper. I get irritable and snappy with the kids too quickly, and I was brought up in a house where you yelled when you were angry, so yelling feels natural and normal to me, and I do it more than I should.

I have body image issues. I’m a bit overweight and I hate it. I also hate being reminded of it by blokey-blokes who seem to think it’s fine to laugh at each other’s fat guts. I know they don’t mean anything by it, but it always offends me.

And I’m overweight because I’m a compulsive over-eater. I don’t eat much during the day, but I usually serve way too much up for dinner, and I never stop when I’m full. In fact, to me, “full” means “absolutely stuffed and having trouble keeping it down”. And surprise, surprise, I get anxious every time I get to that point! The only way I’ve found to control my portion sizes is to obsess over calories, using MyFitnessPal! (Swings and roundabouts, eh?)

Sometimes I lie awake at night, heart racing, imagining the horror of being tortured. And when I go to the dentist, I can’t help imagining how I’d feel, lying there, if they were just about to torture me. Their friendly banter with each other makes this even worse, because I imagine that’s how seasoned torturers would behave. My suffering, protests and appeals would be just another day at the office for them, and nothing I could say or do would have any impact on them at all. Similarly, sometimes when I’m running the shower, and freezing cold or scalding hot water hits me, I can’t help imagining being tortured with freezing or boiling water.

I’m a really bad fighter. (I assume so, anyway. I’ve only ever had one fight – when I was 16 – and I lost that pretty convincingly.) And I feel like less of a man as a result. I look at Jake Heke (Temuera Morrison) in Once Were Warriors and wish I could fight like him. I despise his treatment of women, and I know he desperately unhappy, but I’d love to be able to handle myself like that. Oh, and I’m sure you won’t be surprised to know that sometimes I lie awake imagining how I’d deal with someone who physically threatened my family – fantasising that I’d be like Bryan Mills (Liam Neeson) in Taken, but fearing I’d be more like… well… me.

Once every couple of months, I get really depressed. Often for no discernible reason. It only lasts for a day or two, but while it has me, there’s no way out. No light at the end of the tunnel. I don’t think you’d call it clinical depression because I think it has to last for weeks to earn that diagnosis. But it sure ain’t nice.

It’s OK…

That’s quite a list of problems, I know. But they’re only part of who I am; they don’t define me. And they haven’t stopped me succeeding; indeed, in some cases, they’ve actually helped.

Don’t get me wrong. I’m not diminishing my problems or anyone else’s, or saying we should just give them free rein. Nor am I saying, “Chin up, chaps, we all have problems” or “Stop judging” or “You should share your problems too”.

I’m just saying it’s OK to have problems and to talk about them. Even if you’re a man, even if you’re a professional, and maybe even at work.

Feel free to comment...
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Mel wrote on November 17th, 2015

Glenn this is the absolute best post I've read all year. As someone who has battled bipolar and weight challenges for my entire adult life, I SO get everything you are saying. I'm with you. Some days are more of a struggle than others, and often when we are in the depths of it it's impossible to see anything but the negative. I'm still yet to be publicly open about my bipolar (possibly for the reasons you've outlined) but in admitting depression I've never had anyone deny me help when I've asked for it. There is definitely more good out there than bad. You're awesome, and kudos to your wife for those massages, she's got her head screwed on ;-)

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Kate Toon wrote on November 17th, 2015

Hey We sound like very similar beasts. I nodded like something that nods a lot while reading this. The only thing I'm missing is the beard and the loving wife. Nice admission of humanity Glenster. I feel you Kate

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Anna Butler wrote on November 17th, 2015

Good on you Glenn for sharing that you are a flawed, infallible and self-conscious human. Funny.. we all are, but we tend to beat ourselves up for that. Probably because we buy the lie of everyone else's lives being perfect (and sadly that is more often a lie we tell ourselves, than we hear from anyone else). I'm incredibly lucky that I've never suffered anxiety problems (which isn't to say I don't battle my own demons - fortunately that's just not one of them), however, too many people I love dearly have suffered crippling anxiety. Had they been able to firstly recognise the problem and then take action sooner, their own personal fall-out might not have been so bad... but it's just not the "done thing". Thank you for helping break a little more of that barrier down.

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Camilla Jones wrote on November 17th, 2015

I literally 'wow'ed out loud at some points dude!! That's some brave shizzle to be sharing right there - and the reality is, the people/clients that can't handle the reality of who you are, aren't who you need or want around you anyway. The truth is its own universal sorting system. To me, being perfect isn't about being superhuman anyway. Being superhuman is getting back up each time one of our demons raises its ugly head, digging deep to finding the energy and willpower to keep going for another moment, another minute, another hour, day, week and onward. People with a lot of 'problems' seem to have more of this strength than others. So I see them as heroes. With a lot of inner strength. And I respect that. Bouncing back and (literally) living to fight another day is what I pride myself on - because sometimes, it's all you've got to hang your hat on.

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Nichole wrote on November 18th, 2015

Seeing a multitude of layers below the surface of everything is in a writer's nature. Insight is often a heavy burden to bare, and exacts an according price on our bodies and minds. Would you have it any other way though?

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Paul wrote on November 18th, 2015

Nice work, Glenn – thanks for sharing. I can relate to a lot of the things you mentioned, particularly anxiety, depression and the short fuse (which all go hand in hand for me). For what it’s worth, I’ve found ‘Change your thinking’ by Sarah Edelman very helpful in managing all that stuff, especially during busy periods. Maybe get the diarrhoea checked out, if you haven’t already – I endured unstoppable, ahem, episodes until I was recently diagnosed with coeliac disease. Now I’m pooing nicely… Too much?

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Lyn Preston wrote on November 18th, 2015

Hi Glenn, Wow! How humble for you to write with such honesty. To be so authentic and risk being seen, by others like me, a fan! I have recently been transitioning into another career, which is complimentary to my work as an Image Consultant. It is Gestalt Therapy. So much of what I have learned over past four years is about anxiety and how we 'adjust' or, sometimes 'don't adjust.' It's a beautiful therapy, a somatic experience and would help you, given how in tune you are with your body. I love your posts, you are truly talented and as Brenee Brown would say 'good enough!' Warm regards, Lyn

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Glenn Murray wrote on November 18th, 2015

Wow, thanks so much, Mel. Very nice comment. It's crazy that our society pressures people to hide stuff like this! (And yes, you're right about my wife. She's a sly one...)

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Glenn Murray wrote on November 18th, 2015

Thanks Kate. Yeah, I suspect we are. At least, I like nodding too! ;-)

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Glenn Murray wrote on November 18th, 2015

I count myself very lucky too. I've seen severe panic attacks first-hand, and serious anxiety (dizziness-inducing - it's called Mal de debarquement syndrome http://www.mdds.org.uk/). Both are terrifying and debilitating. All I have to put up with is a bit of hyperventilation and the runs! ;-)

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Glenn Murray wrote on November 18th, 2015

Thanks Camilla. I've always been a fan of the truth. And I'm definitely no super-hero. I agree, fighting on is tough, and a great measure of strength. :-)

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Glenn Murray wrote on November 18th, 2015

Yeah, I wonder if there's any correlation between writers and anxiety... Would I have it any other way? Well, I could certainly do without the symptoms, but if I had to choose between them and my creativity or my ability to solve problems, then no, I'd keep them.

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Glenn Murray wrote on November 18th, 2015

Thanks Paul. Yes, I have that book, and I'm re-reading it at the moment. Sarah is awesome. I mentioned Mal de Debarquement syndrome above. Sarah was the one who helped my friend overcome it. I've had my guts checked out by an endocrinologist, and apparently they're all good. I was actually there getting them to look into my hypoglycaemia (which they said was just anxiety, but on that I at least partly disagree, because it's very closely related to diet).

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Glenn Murray wrote on November 18th, 2015

Hi Lyn. Thanks for your kind comment. That sounds interesting. I'll check it out. :-)

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Denise Beecroft wrote on November 18th, 2015

Hi Glenn, I'm in awe of your copywriting skills.. & yes, it's nice to know you're human. I hope, like us all, you keep those plates spinning and keep it all together. Thanks again for your honesty & your fabulous words of wisdom. Denise

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Steve wrote on November 18th, 2015

Glenn, You're a fucking legend. Excuse my language but I think it's justified after such an awesome post! The thing that struck me the most as I was reading was that your 'problems' are so 'normal' if that makes sense. Whether it's anxiety, depression, diarrhoea, obsessiveness, beer belly or crooked teeth, everyone has 'problems' to varying degrees. It's only when someone like you is brave enough to share that we all nod and breathe a sigh of relief in the knowledge that we're just as imperfect as the next person. I'll say it again - you're a fucking legend Glenn Murray :)

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Glenn Murray wrote on November 18th, 2015

Wow! Thanks so much, Denise. Don't worry, I'm very human, sitting here on my couch with my running shorts and wife-beater on! ;-) The plates are spinning as per usual.

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Glenn Murray wrote on November 18th, 2015

Thank you, kind sir. You're a gentleman! Yeah, the normality of it all is the important thing. It's so easy to fall into the trap of believing some people are above it all, just because they don't talk about it or for any other reason. If you'd like my wife's email address so you can tell her how awesome I am, just lemme know! ;-)

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Lisa Cropman wrote on November 18th, 2015

It's like you're holding up a mirror. Is it concerning that so many of us suffer the same symptoms? Is it comforting? I don't know. If you find any answers, please share. And as for writing this post, please take one step up on your pedestal. You're divine.

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Glenn Murray wrote on November 20th, 2015

Thanks Lisa. Yeah, I've spoken to a few people (and some above) who've said that. We're all equally weird! ;-)

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Shauna Maguire wrote on November 23rd, 2015

I can't add much to what everyone else has said so I'll leave it at thanks. Honesty like this makes us all feel a bit less fucked up ;-)

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Glenn Murray wrote on November 23rd, 2015

LOL. Yep, we're all fucked up. :-) Thanks for your support, Shauna.

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Teri wrote on December 2nd, 2015

'Change your Thinking' is a fantastic book! everyone should read it! Good on you Glenn

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Teri wrote on December 2nd, 2015

'Change your Thinking' is a brilliant book. Everyone should read it. In fact, it should be prescribed reading at schools and CBT should be a subject taught right through school to better prepare individuals to deal with life's inevitable surprises and challenges. Good work Glenn!

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Charmaine wrote on December 10th, 2015

Just awesome. Just so you know, you are someone I admire very much. And if your boys grow up to be just like you, well the world would be a better place for it. Love, appreciate and am honoured by your honesty.

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Glenn Murray wrote on December 10th, 2015

Thanks Charmaine, that's so nice. I just hope our society eases up on men a little in the future.

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Glenn Murray wrote on December 10th, 2015

Hi Teri, thanks. Yes, Sarah's very good!

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Matt Fenwick wrote on March 11th, 2016

Hey man. Appreciate you sharing this. I related to pretty much all of it, especially the cardboard cut-out Richard Branson archetype & the damage it does to people who don't fit the mould. And while I do suffer from depression and anxiety like you, I also know some friends who have it a LOT worse. One of my friends has untreatable depression and right now is on anti-psychotics FFS. On whether writing and mental health goes hand-in-hand, I'm wondering if there's some kind of feedback loop... we choose writing because we enjoy spending time in our heads, and spending so much time in our heads makes us more prone to depression and its pals... What's worked best for me is mindfulness (I found CBT a bit too much work), particularly the headspace app, and a low-dose anti-anxiety medication which makes me sleep well (and everything's a hell of a lot more manageable with 8 hours sleep). Acceptance Committment Therapy as popularised by Russ Harris is a more formal therapeutic practice version. LASTLY to wind up this beast of a comment... I found your reflections on sharing/oversharing really interesting. As a copywriter, it's really hard to know how much of yourself to put out there. But also as someone trying to be a decent human being. Brene Brown's book Daring Greatly has a great section on this... ref 'spotlighting.', as well as standards of masculinity. Thanks for putting yourself out there mate.

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Glenn Murray wrote on March 14th, 2016

Thanks mate. I'll check out the stuff you mentioned. :-)

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