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In 2006 their web design company, Hothouse Interactive, engaged Silver Pistol to write new web copy for 20 Toyota vehicle websites. They also had me write copy for various microsites, EDMs, animation scripts, press releases and virtual tours.

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In 2006 their web design company, Hothouse Interactive, engaged Silver Pistol to write new web copy for 20 Toyota vehicle websites. They also had me write copy for various microsites, EDMs, animation scripts, press releases and virtual tours.

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The products and services specified on this Website (“Products” and “Services”) are sold by Us to You on these terms and conditions. Your use of this Website and/or your purchase of Products & Services mean you accept these Terms. Do not use this Website or purchase any Products if you do not accept these Terms.

Product Specification

1. All Products & Services to be supplied by Us to You are as described on the Website unless otherwise agreed at the time of purchase. We will take all reasonable steps to supply the Products & Services in accordance with the description on the Website but reserve the right to supply the Products & Services subject to minor variations in actual specifications.

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In 2006 their web design company, Hothouse Interactive, engaged Silver Pistol to write new web copy for 20 Toyota vehicle websites. They also had me write copy for various microsites, EDMs, animation scripts, press releases and virtual tours.

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In 2006 their web design company, Hothouse Interactive, engaged Silver Pistol to write new web copy for 20 Toyota vehicle websites. They also had me write copy for various microsites, EDMs, animation scripts, press releases and virtual tours.

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To convey the true value of your offering, we must truly understand it first. And your target market. So we ask lots of questions to ensure we get the lay of the land.

  • What are the benefits of your offering?
  • Why is it unique or better?
  • What claims do you want to make about it?
  • How would you describe the personality of your brand?
  • Who is your target visitor?
  1. What are the benefits of your offering?
  2. Why is it unique or better?
  3. What claims do you want to make about it?
  4. How would you describe the personality of your brand?
  5. Who is your target visitor?

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I’ve been a full-time professional writer since 1994. I started Silver Pistol in 2002, after working as a technical writer in the software industry for 9 years.

I’ve written for over 300 clients, including some of the world’s leading brands. Like IBM, Toyota, Telstra, Virgin, Westpac, Caltex, the Commonwealth Bank and the Australian Government.

I have a Master of Arts (in International Communication) and a Bachelor of Arts (in English Literature & Linguistics).

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I’ve been a full-time professional writer since 1994. I started Silver Pistol in 2002, after working as a technical writer in the software industry for 9 years.

I’ve written for over 300 clients, including some of the world’s leading brands. Like IBM, Toyota, Telstra, Virgin, Westpac, Caltex, the Commonwealth Bank and the Australian Government.

I have a Master of Arts (in International Communication) and a Bachelor of Arts (in English Literature & Linguistics).

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Education

1997 – 1999 Master of Arts (International Communication)

1992 – 1994 Bachelor of Arts (English Literature & Linguistics)

2001 APESMA Project Management Certification

Education

1997 – 1999 Master of Arts (International Communication)

1992 – 1994 Bachelor of Arts (English Literature & Linguistics)

2001 APESMA Project Management Certification

Education

1997 – 1999 Master of Arts (International Communication)

1992 – 1994 Bachelor of Arts (English Literature & Linguistics)

2001 APESMA Project Management Certification

Education

1997 – 1999 Master of Arts (International Communication)

1992 – 1994 Bachelor of Arts (English Literature & Linguistics)

2001 APESMA Project Management Certification